Catherine Kitcho Consultant
The Place for Product Launch Resources:
Books, Articles and Consulting Services by
Catherine Kitcho, The Launch Doctor


 

 Articles, Presentations, & Press Releases

The Launch Forum Archive
Presentations:
"Too Many Choices, Too Little Time... - Choosing the Most Effective Marketing Programs during Launch", a presentation by Catherine Kitcho to the Northern California Business Marketing Association, July 28, 1999.


Business Articles:

Business Plans
Growth and Change
How to Hire a Consultant
Managing Teams
Overcoming Arrogance
Strategic Alliances
Selling to the SOHO Market


Press Releases:

Shorter Time to Market for New Products
 

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